Cloudbeds Brand Guidelines

How we look

Our logo mark is simply the combination of a cloud and a bed icon. It symbolizes the partnership between technology and hospitality.

Usage

The logo is designed with flexibility in mind. However, several common sense rules should be adhered to at all times.

1. Spacing

Allow at least one Cloudbeds “e” as a minimum safe distance around the logo and the logo mark.

2. Logos no-no

3. Orthography

When written, Cloudbeds is a single word with an uppercase C. It’s always written as Cloudbeds, never as CloudBeds, nor Cloud Beds. The proper way to make Cloudbeds possessive is to add an apostrophe after the ‘s.’ For example, Cloudbeds’ software is made for you.

CORRECT: Cloudbeds’
INCORRECT: Cloudbed’s or Cloudbeds’s.

Typography

Our corporate typeface is Poppins - a geometric character set that lends itself well to all types of communications with its’ exceptional readability.

Poppins uses the Google font API and can be embedded safely across any browser. You can also use it on your desktop for offline communications. Download it Here.

Color

Our primary color is Cloud Blue and is complemented by a fresh, bright palette.

In practice

When creating communications we follow one rule: keep it simple.

We aim to showcase value while creating a sense of freedom for our hoteliers. We create technology that allows them to save time, freeing them up to do what they love.

Media kit

The media kit includes official Cloudbeds logos and images that showcase our software in action. Our brand guidelines include proper and approved ways to use the Cloudbeds brand and logo.
[Download the media kit](Download the media kit)